Digital Marketing Bluffton Case Study Local Tree Service Company

• Company: R&D Tree Service
• Location: Bluffton, SC
• Goal: Tree Trimming & Removal Leads
• Strategy: Facebook lead generation ads
• Timeframe: First 30 days (project is ongoing)
• Results: 15 leads, 3 booked appointments, and $6,000 business closed.

R&D Tree Service is a local full service tree care company that serves Bluffton, SC, all of the Lowcountry, and Southeast Georgia. They are a family owned business that specializes in tree trimming, tree removal, stump grinding, stump removal, and storm clean up. They have over 24 years experience and have built a solid reputation as being honest, fair, and quick to respond.

R&D Tree Service was a brand new company with no online presence. Their website was incomplete, and they had no social media content or advertising running. Because of this they had very little brand awareness in the Bluffton area, and we not getting any tree service leads from any online methods. They wanted help completing their website, optimizing it for local SEO, and also setting up some Facebook ads to start bringing in leads quickly.

• Deep Dive Analysis: We looked at what R&D Tree Service needed and determined they needed a complete marketing foundation setup. They were basically starting from ground zero.
• Custom Digital Marketing Strategy: Developed a marketing plan following our 4-Step framework, meticulously crafted to align with R&D Tree Service's specific goals and budget constraints.
• Website Redesign for Local SEO: Created a new website for R&D Tree Service with a focus on enhancing local search engine visibility, ensuring they stand out in online search results.
• Facebook Lead Generation: Launched targeted Facebook advertising campaigns designed to quickly funnel potential business leads directly to R&D Tree Service.
• Google PPC Campaigns: Setup Google Pay-Per-Click (PPC) advertising efforts to accelerate business leads with strategic online visibility.
• SEO Marketing: Worked on both the website on-page and off-page SEO, as well as incorporated an SEO strategy for their Google My Business Profile (Google Maps).
• Social Media Management Plan: Crafted a comprehensive content strategy for key social platforms including Facebook, Instagram, and YouTube, aiming to engage, inform, and grow their community.
  

• We implemented our 4-Step marketing roadmap for this client
• We rebuilt their website, did proper on-page and off-page SEO
• Configured and setup proper tracking via google analytics, TAG manager, and custom conversions
• Implemented our "Results Now" strategy by leveraging paid ads on Facebook and Google
• Generated 15 local tree service leads in the first 30 days
• Client booked 3 on-site estimates
• Closed $6,000 in tree trimming and removal jobs.

If you'd like to know how we could help your business get more leads, start more conversations, so you can build more relationships and close more business let us know!